LED Lighting Blog

Eneltec Group published articles about LED lighting business, LED applications, LED industry, LED Supplier, LED technical, any other LED things.

International brands tend to enter the LED blue ocean market (2)

International brands tend to enter the LED blue ocean market (2)
From the instruction of Mr. Fang, we can deeply feel that LED lights has developed into its final stage both in technology and in strategy. LED industry is a hot issue. Companies large and small intend to share this attractive cake and flooded into this market one after another. However, this sort of chaos did not disrupt the rhythm of giant enterprises. They definitely will enter the LED blue ocean market one day, but not now. They need to firstly measure their economic and technologic strength...Continue reading
July 13th, 2012

International brands tend to enter the LED blue ocean market (1)

International brands tend to enter the LED blue ocean market (1)
“Blue Ocean Strategy is a business strategy book first published in 2005 and written by W. Chan Kim and Renée Mauborgne. What the authors believe is the high growth and profits an organization can generate by creating new demand in an uncontested market space, or a "Blue Ocean", rather than by competing head-to-head with other led lights suppliers for known customers in an existing industry.” (Copied from Wikipedia) According to the relevant industry statistics, semi-conduction lighting w...Continue reading
July 13th, 2012

ASEAN – new LED strategic stronghold

ASEAN – new LED strategic stronghold
Because of the European debt crisis, many European countries are striving to cut government spending, balance the budget, leading to a dramatic shrink of lighting-related government procurement and municipal construction projects. After the economic crises in 2008, Chinese led lights market and South East Asian market are two first recovered markets all over the world. Infrastructure will largely promote the development of their lighting market, including LED market. In 2012, WTO predicted that ...Continue reading
July 13th, 2012
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