“Too far ahead”, so that customers can not read
Liu Xu’s entrepreneurial dynamism is enough, soon he discovered that this small-scale solar applications is difficult to open market, but “could not bear to leave to the companies, so he hold on firmly to do it. Liu Xu said, solar energy R & D develop needs a long time, and nothing wrong with this products, the only shortcoming is too far ahead. Many people see the product of the first reaction is: Why use this stuff?
“In some remote areas of the market, the customers do not understand, so the biggest difficulty is popularizing the face of this box of stuff straight. Once we understand the changes brought about by these solar products to life, it will be easy to accept. “said Liu Xu. Later, the market situation is slowly opened, customers will order online and by telephone. For example, Norwegian customers will call to order, said solar water pumps with performance lighting systems come in handy in a forest cabin holiday.
Someone persuade him, since the selling points of the new energy technology, why not play with the concept of “wantonly packaged. But Liu Xu insisted to operate step by step, more innovative products more we talk about integrity, not for sell products to sell. Liu Xu’s products are mainly exported to markets such as Germany, France, Switzerland, and was welcomed by the local residents.
Reduce costs for each family to accept
Sales for the domestic market, Liu Xu said I am very confident. “In Germany, renewable energy applications already have high proportion. And in Chinese family in the future will be more and more exposure to the use of solar energy, especially in remote areas. completely through the use of similar products to make it more comfortable and living environment.” But Liu Xu admitted that If solar energy really went into each family, it also need some time. In addition, the philosophy of life of the people of each region is different, not the same as the acceptance of solar products and performance lighting systems. But led projects in the future, as technology advances, reduce the cost of solar energy products, it will be more popular.