Buy is the group shopping, refers consumers to know or do not know together, increase the ability of business negotiations, in order to achieve the optimal price of a way to shop. According to the principle of small profits, businesses can give less than the retail price buy discount and a separate purchase of a lack of quality service. Buy as a new e-commerce by consumers on their own group, the form of professional buy site, businesses and organizations buy to enhance the bargaining power of users and merchants, and a great degree of access to goods let, causing consumers and manufacturers in the industry. capital market concerns. Buy the more favorable commodity prices, the buy is not mainstream consumption patterns, but it has the explosive power has been gradually revealed. Buy the way is to buy the network.
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It is understood that the main force of Buying Online is aged 25 to 35-year-old younger age groups, are very common in big cities such as Beijing, Shanghai, Shenzhen, Guangzhou, Xiamen. The netizens consumption, collective rights Customers network provides network supervision, to ensure that the participating manufacturers qualification, supervision of product quality and after-sales service.
Insiders said the network buy has changed the rules of the game of the traditional consumer. Buy the core of the advantages of more favorable commodity prices. According to buy the number and order of the number of products, consumers generally ranging from 5% to 40% margin of preference.
Observation: found some interesting Google trends observed is the more famous a few buy points.
A U.S. corporation is the first operator to buy the current flow is more stable, the QQ group operations later, Mission G network in just a few months time to do the South’s largest buy site.
Together buy site buy site currently have the most effect in the network promotion, a community site you may see the flash video promotion. Members of all buy site one of the fastest growing company.
3, the current traffic rank probably has three levels, and handle 50 million venture, the maximum flow, the U.S. group was flat with the public comment, glutinous rice, and QQ groups were flat.
National Day five buy overall traffic fell, the three festivals in the future to buy stand the test of
Musician decoration industries website, including buy more than one plate, spike the lottery, in which the tender bidding activity most suitable for decoration the taste of the owners.
6, the regiment love group as a rising star, “will buy in the end,” the slogan, the potential to do the most to the power of group buying platform.
7, Mission G network as the south the bulk buy site to a posture enchanting black cat LOGO image to attract a large number of female consumers.
February 8,2011, the regiment treasure net spend ten million signing Peter Ho, Qin Lan, Yu Na 3 star endorsement side by side, buy industry pioneered celebrity endorsements the first of its kind. Meanwhile, in the CCTV, Hunan TV, Jiangsu TV, Focus Media, the country eight major cities metro, eight major airlines, the major networks for large-scale branding, the annual amount of advertising will be more than 500 million yuan.