Luminara’s LED lights have exclusive marketing rights in Japan. This design is a patent technology developed by an entertainment enterprise. The original intention for Luminara is to decorate a theme park in New York. However, this new LED candle light illuminates not only New York’s theme park, but also thousands of people’s heart. At present, the annual turnover of this product in America is about 40000. Now, it has been modified and improved in order to well adept the Japanese market. Luminara can perfectly simulated candle flame. The feeling of the “shaking fire” makes it look like a real one.
The biggest reason for its ready sale is that it looks like a real candle. However, it is just a harmless lighting product. Buyers have no need to concerned whether it will be miss-touched by their children or pets, causing damages. Luminara can be automatically lit though a timing device. The embedded alkaline dry can have it continuously light for more than 200 hours. The surface of this LED candle light is made up by real wax. And also spices are added into it, which makes it send out a light faint scent and welcome by women.
At one store in Japan, reporters saw that many people bought it as a gift. The shopkeeper indicated that there are many trades from the wedding and funeral. The reason is that even if Luminara is placed in a narrow place, there is no worry accidentally ignited the wedding dress or anything else. In the Japanese market, plan for promoting TV sales of this LED candle light is in the agenda.