日期：2012年6月6日

The new technology can replace the sapphire substrate which reduced the cost of LED production lights

According to the report of Physicist organizational network, a new manufacturing technology is expected to significantly reduce the cost of production of light-emitting diode and to further promote the popularity of the process.

Silicon is a standard semiconductor materials with large size, low cost, easy processing, good electrical conductivity, excellent conductivity, and performance. However, technical difficulties is different coefficient thermal expansion of silicon and gallium nitride,  and vulnerable to stress during the manufacturing process, resulting in uneven and rupture of the film, so it has not been able to widely available in the led production lights cracking phenomenon. Through a special process, the new technology is not only avoided the cracking phenomenon, but also make the new LED Lights stable and bright and are well suited for high-power solid-state lighting.

LED STREET LIGHT is an energy efficient lighting solutions, and considered as the most expectation to replace traditional light sources. So far, however, the cost of LED production have been higher than other more sophisticated lighting products. So it has not been widely used in daily life. Through the use of new technology, LED production is expected to spend a larger piece of silicon, which will be a major upgrade of the efficiency of led production lights.

With its technology, OSRAM has been successfully produced high -performance LED wafer with a diameter of 150 mm(6 inches). Researchers have begun to adjust the production process to manufacturer 200 mm(8 inch) wafer. This will further increase the number of chips on each substrate, reduce production costs. It is understood that the LED industry, mostly 50 mm(2 inch) or 100 mm(4 inch) as the substrate base. Such as silicon GaN technology can save at least 75% of the cost of raw materials.

At present, this film based on the new LED High Bay is still in the prototyping stage. It will be reality environment reliability test. Preliminary experiments showed that the technology made of blue and white silicon-based LED, which can achieve the performance and market products that are similar to the sapphire substrate. They estimated that the first commercial led production lights  using the technology will be appeared within the two years after listing.

LED bulb prices will be reduced constantly

LED inside pointed out LED lighting products will have a relatively high exposure to the consumer in this year. Take China for instance, the number of online sold LED bulbs in May of 2011 was sparse. But it grew pretty fast. Two months later, there were more than 1000 types of LED bulbs sold online.

LEDinside pointed out LED lighting products will have a relatively high exposure to the consumer in this year.

LED inside conducted a survey in LED bulb prices which were mostly used to replace 40W and 60W filament lamps. The survey result indicated that the average price of LED bulbs (used to replace 40W/60W filament lamps) are 24USD and 45USD respectively, reduced by 2% and 6%compare with June. In terms of region market, European LED bulb market suffered the most sharp price reduction in July 2011. By analysis, LED inside contributed this price reduction to two main factors: large LED enterprises joint into price battle, taking minor adjustments; The promotion of new products from second-tier brands impact LED bulb prices.

 

Meanwhile Japanese LED lighting market also met with a sharp reduction in LED bulb prices. The average price of LED bulbs there dropped by 5% within half years. However, compare with the wide fluctuation in European and Japanese market, American and South Korean market remained relatively stable.

 

In this price adjustment, the price of LED bulbs used to replace 60W filament lamps dropped from 48USD to 45USD, becoming the most devalued LED products. Although 45USD per each is still far beyond the capability of ordinary people, but most of them accepted this price level gradually and expected further price reductions in the future. “We hope more and more brands can join into this competitions. On one hand, we have more options. On the other hand, they become cheaper”. Said one customer from Japan. He expressed his strong interest in LED lighting products. Whether LED lamps can completely replace filament lamps is still need time to prove. The current prosperous of LED lighting technology does not mean that they can constantly keep in this situation.

 

With the continuous improvement of LED technology, the price of other LED products is reducing or will be reduced soon. Experts implied that this is actually a price dropping of luminous flux of LED technology. Take LED bulbs used to replace 60W filament lamps for example, the price of per thousand lumen was dropped from 55USD to 52USD through calculation.

 


On mains LED lighting

One. Hard to visit customer and satisfy the customers’ needs

A lot of LED Lights domestic sales are very edgy but full of energy. They can be hard to find customers, but will not stop to rest to think about the real needs of customers. They did not grasp the customer, but carried away by customers. By contacting with customer, we should get the follow analysis ideas:

a) whether the product itself meets the customers’ requirements or not? regardless of quality or price, or no value. We should find what  customers are most concerned about on mains LED lighting. We have to remember one sentence:’ The product is always right, the customer is always right.” But do not forget another word:” Respect yourself, cherish customers and understand how to give up.”

b)Does customer accept your professional level? If you can not get customer’s acceptance, and you should learn from the customers. Treat your customer as a teacher or student is a very interesting thing. If customers speak highly of you and treat you as the expert. That reflects yourselves’ value. Then you should help customer to solve a lot of problems and be friend with them is a natural thing.

c) The platform in your company should fight for the interests of their own. Under the premise of non-violate the company’s interests, we should be on the customer’s side as far as possible. Be stick to ourselves principles, believe in ourselves and company, and also believe in customers, believe Eneltec LED HIGH BAY.

Two. “Corporate strategy” and “own opinion”

The guiding ideology of the business operations have the wrong direction to sales. Sales are very obedient and adaptation to market, so it result in no gain for both company and individual performance. When they have good insights, but they have no company’s support, just fighting singly. The above two kinds of phenomena is a lot, the key reason is lying on the sales person, who is not give timely feedback on market demand, there is no strong courage to get the company support about mains LED lighting, no communicate with internal harmony. A company’s business is an organization, cohesion, and if they can not enhance each other, certainly it can not grow the business.

Three. “Can not find customer” and “no place a order”

If you can not find customers, it means you do not understand the industry. You should ask experienced people. Looking for engineering when you are in outdoor, and looking for business when you are indoor. Good at using a search engine, capturing the keyword, and expand own horizons, and have more contact with our peers. And tolerant is very important.

If customer do not place order, you should first ask yourself how to assess the client, why do you assess like this and list a table. In the LED street light industry, many business are lying to myself and even many business owners. Do not intend to abandon this client. You should carefully analyze the customer why they are not placing a order?