Lighting industry network marketing is lagging behind, and also in the led lights marketing tools. There are some companies or operators continue to try to do online sales. As for the present, the led lighting industry network marketing is still in the initial stage of “staking” there will be more enterprises to participate in future prospects. What are the development trends in Lighting industry network marketing as most of lamps made by glass products are easily damaged and also under transportation. How the lighting companies to stand out in the tide of Internet marketing?
Network marketing incoming tide, beach-goers becoming
The survey date show led street lights that in most household, lighting consumption costs currently about 10 percent in renovation costs, and the proportion is rising. This means that the awareness in creating fashion home are constantly upgrading. All kinds of chandeliers-wall lamp, floor lamp, mirror front lamp, table lamp, night light emerging light at home which is not the only function of the lighting. More and more lighting is for the decorative effect of making the finishing point. When turning on the lights, the nightan is an embellishment. When turning off, it is also a piece of art in high-income people. So the high quality of life of people will be more focus on lighting in the home. Internet marketing expert Liu Dongming teacher said that this consumer trends determine the development direction of led lighting industry: First, the lighting industry must establish the brand, and know with the new media for brand communication; Second, lighting products must be more creative, the scale of customization is a necessity. To grasp these two trends, Internet marketing is the only way of each lighting business.
The search engine is the Internet age which is the most important direct contact with consumers. So a variety of product categories such as LED spot top ten brand, led lighting industry, lamps, etc. Keywords prices climbing higher and higher, but the problem is that when consumers know the companies and products, what the potential idea encourage them to purchase. So in this regard, “word of mouth’ has become the determining factor. And the word of mouth is from other consumers.