International brand leads the market with technology innovations

　　LIGHTFAIR 2014, technical innovation and design applications have been greatly respected. Philips, Osram, GE, Samsung, Cree, LG, Nichia and other international brands have all updated innovative products. Although Philips’ booth exhibition is different from German’s, it is equally brilliant in its Booth. Philips OLED chandelier in Germany shows a bright spot and this time Philips brought a scaled-down version of its OLED chandelier debut exhibition in the United States.

　　OSRAM on this exhibition places humane design Kyo, Osram exhibited Children lighting, lighting solutions ward lighting, home lighting, hotel lighting, office lighting, industrial lighting, outdoor lighting, such as different segments of both from human nature needs, providing a more comfortable lighting solutions for different environments. OSRAM staff revealed that they go through a long study found that the most suitable person 2400K CCT home environment, so their home and hotel lighting solutions designed color temperature 2400K.

　　Samsung showcases their new chips without packaging and they have been well improved in all aspects like energy, efficiency, cost, etc. In the Samsung booth, many professional visitors are consulting the full details of the parameters and Samsung Electronics vice president, LED Division President Wu Jingxi, Samsung LED Lighting China, Tang Guoqing, general manager and other senior executives have all showed up. Exhibition in Germany, Samsung has voted eye-catching advertising at the main entrance hall and between the venues with a huge sum of money. On June 6th issue of Lighting News, Samsung casts ads at the prominent position on the cover and title page, the publication uses coated fine print, which is not only available at the show site, but also released in major hotels in Las Vegas and the effects are obvious.