LED lighting with wireless chargers pops
From the perspective of the sales composition ratio of product categories, the "bench type" used on the desk accounts for more than 70% of the mainstream product group. Second, more than 10% of the "clip type" is the type that can be mounted on a table or the like. The products used in these desks account for more than 80%. Secondly, the market structure is that "floor-standing" and "clip-on" together account for about 10%, and the rest are combined.
From the perspective of light source color, the most common is "lunch white" which is close to sunlight, accounting for slightly more than 30%. 20% of the "daylight color" is slightly bluer than daylight, more than 10% is "white" close to fluorescent light, and about 4% is yellowish "bulb color". In addition, less than 80% of products have a dimming function to adjust the brightness. Also, as a recent feature, products with wireless charging capabilities are growing, and products that implement lighting plus alpha functionality are likely to grow.
By manufacturer, Ohm Electric tops the list with a sales share of about 30%. Iris Ohyama, Panasonic, Yazawa Corporation, Yamada Shomei Lighting, etc. The average unit price of Ohm Electric, which has the highest market share, is as low as about 2,500 yen. In addition to interior lighting and bright tabletop lighting, it also captures auxiliary lighting needs. The following Iris Ohyama has seen a significant increase in market share since June. 3,000 yen models with wireless charger del sell traction. In June, there was a scene where he surpassed Ohm Electric and won the top spot in one fell swoop. The third-ranked Panasonic has an average unit price of around 10,000 yen, which is a bit expensive, but its market share is gradually increasing due to its good design and high quality support.