Three major trends in domestic lighting industry

April 10 to 12, organized by the China Illuminating Engineering Society, the Free Trade Association International Exhibition 11th Beijing International Lighting & Electrical Expo opened in Beijing China International Exhibition Center, the exhibitors of the countries and regions participated in this event. Architectural lighting sector dean Professor Zhan Qing Xuan, electrical chief engineer of the Institute of Architectural Design, Tsinghua University, Beijing Illuminating Engineering Society, chairman of Dai Deci, chief lighting designer of the Hao er sai, talked in an interview with this reporter, from light pollution to green lighting, the monomer architectural lighting to landscape lighting, the coastal markets to the Mainland led lights market, is the three major trends in the lighting industry.

Three major trends in domestic lighting industry
The first trend is from the lighting pollution to green lighting. To this, Professor Zhan thought that” poor design as there is no design”. He clearly pointed out that “good lighting design should make the lighting and architecture complement with each other, and lighting should be against the background of architecture and landscape rather than show off their own.

The second trend is from light pollution to green lighting, the monomer architectural lighting to landscape lighting. At present, urban landscape lighting emerged out of the Bund in Shanghai, Beijing Olympic Park and some outstanding urban landscape lighting project through remodeling the image of the city at night by lighting.

The third trend is the vast western market to be the next focus of the lighting industry. The development of western China is put forward for 10 years, more and more overall strategic framework of the Shaanxi and Gansu Guanzhong – Tianshui, the fulcrum of the Beibu Gulf in Guangxi and Sichuan, Chongqing, three regions, which Guanzhong – Tianshui Economic Zone Development Plan by the State Council approved in June 2009, which provided an” experimental field” for the economic takeoff of the China’s west region.

Senior lighting designer Ren Jian said: With the latest strategic plan of the country’s western development, we have been deep into the group of cities in Shaanxi, Xi’an, Hanzhong, Xianyang, Baoji, Weinan, and disseminated the international front design idea, and also introduced the urban landscape lighting, commercial lighting and bridge lighting experience to practical action to support ‘Guanzhong – Tianshui Economic Zone’ development, in order to contribute to the country’s western development strategy. “

“Four in One” walk the road of LED lighting industry

As LED lighting industry is of huge potential economy and social benefits of LED lighting industry, all the countries around the world attach great importance to the R & D and production of LED. Advanced countries promote the rapid development of the semiconductor lighting industry from the technology, industrial policy, industry standardization promotion, and the cultivation of “four in one” consumer environmental philosophy. This has a certain reference for the development of LED industry in China.

LED lighting industry

Ensure the technology first.
LED lighting industry as an emerging industry has many major technology research. However, technology research  with vast investment, long cycle, huge risk can not just let companies invest alone, the government participation is also very important. Only this way can promote the technology development.

In June, 2006, U.S. Department of Energy’s decide to support the five major LED lighting project : Listed as below: general lighting with integrated LED floodlights, solid-state lighting products, higher light rate of phosphor-based white LED phosphor systems, organic semiconductor lighting device structure, the durable and efficient the hole emitting diode. The total investment of the five projects is of $ 11 million. The main source of funding is main to government investment, accounting for 70%, the other 30% of the funds is invested by the enterprises which is responsible for developing the project.

When the LED lighting industry is rising, Chinese companies missed an opportunity to overcome the major technical problems. Many of the core technologies are occupied by foreign enterprises and some related enterprises in China seem somewhat passive. China’s LED industry how to break through the technical weakness needs the efforts and explore of the parties.

The LED industry has a huge economic and social benefits, many countries have introduced a related industry support policies, including special fiscal spending, tax incentives to encourage R & D and investment in the LED industry, and the establishment of a sound system of LED lights industry.

In recent years, China has also introduced a lot of industry support policy. Insiders pointed out that the Government should give more consideration on how to make the utility maximization policy support, and to avoid wasting resources.

led lighting bulbs basic research need to be strengthened

Semiconductor lighting industry has become the industry heights of the post-crisis era. For basic research in Chinalags behind the technology, market development phenomenon, experts called for.

Due to the huge application requirements, the semiconductor led lighting bulbs market appears market leading technology development, technology research ahead of the characteristics. Recently, the basic research on relate topics held at Xiangshan Science Conference, Nanjing University Professor Chang Yung and other experts pointed out that China’s semiconductor lighting basic research received certain support in the past 10 years, but there still exists absence. The early accumulation of the basic research cannot adapt to the rapid development of the semiconductor lighting technology needs. Thus, accelerating the study of a lot of basic scientific questions of the semiconductor lighting technology and solving the technical bottleneck of industrial development is imminent.

led lighting bulbs

Semiconductor led lighting bulbs, are widely regarded as the second revolution of the lighting in the history. Luminescence is completely different with the traditional lighting. It is not only with a safe, no strobe features, but also there is no infrared and ultraviolet radiation which does not cause two secondary contamination. “the Chang Yung introduction.

“According to the theoretical expectations, semiconductor lighting luminous efficiency can reach 400lm / W which is 3-4 times compared with the expected efficiency of energy-saving lamps.” Researcher Zeng yiping at the Institute of Semiconductors, analyzed that: If the semiconductor led lighting bulbs source luminous efficiency 200lm / W or more, it can replace our traditional lighting source which can at least make our country lighting electricity annual savings of more than 1/3.

Reporters learned from the meeting, the current level of international semiconductor lighting products has reached 100lm / W, and the level of our industry has more than 80lm / W, which is over luminous efficiency of led lights.

“In China, We should strengthen our support in the field of basic research ” Zhang rong said that currently 100lm / W luminous efficiency to 200lm / W, the efforts of a number of years, basic research needs to be further breakthrough. “

Dongguan will build a complete LED lighting industry chain in 2015

The author received the news from the Dongguan Municipal CPPCC Economic Commission yesterday that Dongguan LED industry chain is to speed up the layout for intentional introduction into the LED industries of Taiwan-funded enterprises to join. By 2015, Dongguan basically built a relatively complete industrial chain of LED semiconductor lighting, gathering more than 200 enterprises of LED lighting which the annual output value is up to
150 billion.

Dongguan will build a complete LED lighting industry chain in 2015

At present, China has formed the Yangtze River Delta, Pearl River Delta, Fujian Triangle, as well as the northern region LED industry gathering area. Dongguan is the important city of the Pearl River Delta LED lights. Ministry of Science and Technology officially identified the “city of ten thousand,” semiconductor lighting demonstration project as pilot cities. According to statistics, the city engaged in LED lighting industry technology and production enterprises is over 60, and the sales income is more than 20 billion yuan.

CPPCC Economic Committee of Dongguan City, actively and steadily promote the development of LED industry in our city, “” believe that the development of Dongguan LED industry is extremely uneven. The city’s LED industry is over-concentration in the field of industry chain downstream under the constraints of the technology and cost. Besides, LED enterprise is lack of concerted effort because of fragmentation. Therefore, Dongguan has established the major group of promoting LED industrial development and demonstration and try to solve the big problems of LED lighting industry application process.

In addition,Taiwan is the place that LED industry development is earlier which highlight the advantages of the LED industry chain. Dongguan is the largest city gathering most Taiwan-funded enterprises. Dongguan City CPPCC Economic Commission believes that it should reply on the Association of Taiwan enterprises in Taiwan to further promote the cooperation between Dongguan and Taiwan in science and technology. And take the initiative to introduceTaiwan’s key LED enterprises, especially upstream epitaxial chip preparation companies.

In addition, CPPCC Economic Committee of Dongguan recommends that relative enterprises should be organized to build the LED Industry alliance by establishment of the LED industry associations.

The LED lighting products export prices to Thai for two or three times compared to domestic can be zero tax

Yesterday, Thailand Kaitai Bank joined hand with City Bureau of Foreign Trade and the World Exhibition (China) Co., Ltd. to held the Si-no-Thai trade promotion, they invited experts and insiders to introduce Thailand lighting and appliances market conditions and opportunities. The reporter learned from the Referral conference that Thailand is part of the ASEAN countries, some of China’s merchandise exports to Thailand has achieved zero tariffs in accordance with the FTA. In addition, Thailand is now in the reconstruction phase. The demand for LED lighting products, appliances, building materials and other products, Zhongshan companies can consider opening up the Thai market.

LED lighting products

According to the Bureau of Foreign Trade Deputy Secretary Liang Han-xi, in 2011, the city’s import and export value of Thailand is $ 498 million, including $ 313 million of imports, exports 185 million U.S. dollars, an increase of 3.28%. As ASEAN countries in the industrial developed countries, Thailand has obvious advantages in the manufacturing, automotive, petrochemical and other industries, with the convergence of the city’s existing pillars of competitive industries. Currently, Thailand’s post-disaster reconstruction, civilian and government procurement opportunities coexist, while building materials, LED lights and other products want to be able to get the Thai government purchase orders.

According to the the Kaitai Bank Group subsidiary the Kaitai Research Center analysis, the 2012 total lighting market in Thailand is about 1.4 billion yuan of scale, LED accounts for about 12%, which is expected by 2015, the proportion will increase to 45% -50%. General manager of Thailand Silver Sky Trading Co., Ltd. said the Thai government is vigorously implement LED lighting products projects, and increasing demand for the LED. He said that Only if we got the Chinese domestic origin, the LED products which exported to Thailand can enjoy zero tariff, and in Thailand, the price is 2-3 times that of domestic exports. But the light source products which exported to Thailand should go through the certification system in Thailand certification. Zhenghua said that Thailand’s economic growth rate is expected to be 5% for domestic enterprises, which means that a lot of

He said that the Chinese domestic origin to prove that the the LED products exported to Thailand can enjoy zero tariff, and in Thailand, the price is 2-3 times that of domestic exports to the light source products in Thailand to go through the certification system in Thailandcertification. Car Zhenghua said that Thailand’s economic growth rate is expected to be 5% for domestic enterprises, which means a lot of business opportunities, such as small appliances, stereos, air conditioners, computers, etc. all are very popular.

outdoor LED lighting ushered in the golden period of development in low-carbon economy

LED can directly convert light into electricity which is following the fire, the incandescent lamp, fluorescent lamp after the fourth revolution of the way of human lighting under the LED industry development opportunities of Low carbon economy. outdoor led lighting source has the advantages of long service life, rich colors, energy-saving performance advantages. If the Chinese lighting device 50% using LED lamps, each province power equivalent to the new 2 Gorges power station generating capacity. With the global development of low carbon economy ,LED industry will welcome the valuable opportunities for fast development by virtue of its energy saving.

outdoor led lighting

Improve product penetration to open up a broad market space in LED technology by virtue of its excellent performance. LED widely used in the field of outdoor lighting, architectural lighting, traffic lighting, indicating also a large number of applications such as mobile phone, liquid crystal display (LCD) back-light source and automotive lighting being used the LED application. Under the influence of the financial crisis, the global LED market still slightly have gained the growth of 3%, reaching $ 6.76 billion in 2008 comparing with 2007. LCD back-light and outdoor led lighting will be the main driving force of the market growth in mobile phone. People expected that in 2010, 81% of laptops will use LED back-lighting technology in the field of LCD TVs and monitors. LED products have begun to accelerate the penetration. The future of LED lighting market will usher in the explosive market. It will reach $ 1.6 billion in 2012I. Compound annual reached at the rate of 37% from 2007 to 2012.

Outdoor lighting is the first step to start led industry in china, driven by the rapid development of Chinese government considerable importance to saving energy and the development of green economy. “Ten thousand lights in ten cities” project carried out by the Ministry of Science and Technology marks the domestic LED industry usher in the third fast development opportunities, only urban road lighting replaced with LED lights bringing the size of the market will be able to reach tens of billions of dollars. Compared to the world’s leading enterprises in China, the scale of production relatively fall behind, but we think that domestic enterprises with reduce cost, grasp the golden opportunity for the development of semiconductor lighting market.

Uncertainties in the Industrial development brought the LED guide the direction of the technical development of the LED industry. LED domestic enterprises initiated by the United States International Trade Commission last year, has been met with “337 investigation” on the protection of intellectual property rights, adverse factors for industrial development. outdoor led lighting break through the color rendering index, light extraction rate performance. Product cost is too high and also restrict the development of the industry. However, we believe that the LED industry will copy the course of development of the integrated circuit industry, namely, technology upgrades and costs fallen dramatically, product constantly improve penetration for the future development of led industry.

China want to make the brand of led lights from china

LED (light emitting diode) have grown up rapidly in these years comparing to incandescent, fluorescent, particularly for the lights efficiency.Due to the technological advances and for low price, led also have been greatly used in landscape lighting and road lighting. With the deepening of the concept of the global energy saving LED energy saving and environmental protection, LED plays an increasingly important role.

led lights from china

LED enjoys a very long industry chain, from upstream of the substrate material, epitaxy, chip to the device package and the application, which covers the semiconductor industry and the lighting industry. LED lights from china have been widely used in various integration industry, so it entered into the pilot and demonstration phase of the indoor and outdoor lighting.

According to our statistics, he overall development of the industry in 2008 is lower than expected at the beginning of the year, it is clear this is due to the impact of the international financial crisis in 2008. In 2009, the industry’s development situation improved rapidly, corporate investment and capacity expansion is accelerating. The technical level are still gaps. Midstream device package, product structure has been significantly improved, especially the functional lighting technology breakthrough, but generally small scale enterprises, have not yet entered the large-size back-light, automotive lighting applications. Downstream applications can be said to be flourishing landscape, display, functional lighting applications.The world’s leading technical level has improved significantly, but has not yet formed an international brand.

LED lights from china has been the focus in the development of Industrial layout It can be said that the development pattern has begun to change. Domestic cities actively to announce the construction of semiconductor lighting industrial. This industry will form a new pattern within 3-5 years for 4 central region of the pattern is broken

It will accelerate the LED industry from the aspect of investment. Private capital have been actively involved in the investment of LED industry. LED lights from china also get huge investment in various industry. In recent years, more than 1.5 billion yuan are invested in domestic enterprises. In the first half of 2009, all over the country have launched the LED project, a total investment budget over 20 billion yuan. The huge orders shows the attention and promotion of the capital for the LED industry.

With the rapid development of the industry who will become the GE, PHLIPS international industrial giant, worth the wait.

LED lighting market competition’s success or failure depends on the efforts in the past two or three years

In Japan, with large electrical manufacturers attending the LED lights market, LED lighting shows a trend of universal access. In this area, as the old lighting equipment manufacturers Toshiba ambitious, and strive to sales of 350 billion yen in 2015. Recently, the reporter interviewed Toshiba Lighting business prospects of the company on behalf of the Executive Vice President to attend the “Green Device 2009” Mariachi Malachi.

led lighting market

If you want to win in the led lighting market business, what we needs to be strategic? In semiconductors (Toshiba ranked third in the world), the master key is the leading, and the scale of investment in terms of miniaturization technology.

LED lighting is a far cry from the nature and semiconductor business. Differentiation through technology is important, but also the exploitation and marketing a large amount. Accordingly, the Company has not been involved in the field looking for the right partner. In particular, we paid special attention to explore the European and Chinese markets, and we has long been studying strategic access to these markets. The existing lighting equipment, which had already established a wide range of sales channels, also be our advantage in the led lighting market business.

With the possibility to produce a effect between the semiconductor business is not too much?

This situation does not exist. LED lighting business can take full use of the experience gained through the semiconductor. In the field of LED lighting, we will focus on the module instead of the chip, but in technically, a lot of part keeps the same with semiconductor process (encapsulation). Although a slow start in the LED chip,  yet the future will keep positive efforts and included in the scope of business.

Including overseas manufacturers to get involved, led lighting market will become a very competitive field.
South Korean companies has been positive, the competition will be very cruel, and we have to be mentally prepared. Business efforts in the past two or three years will determine victory or defeat in the business. LED lighting has long life, that is why, once the market competitors occupation, it is difficult to have the opportunity to turn around. In this field, we will endeavor to establish the status of the first suppliers. To this end, in 2015 to invest 100 billion yen in operating resources. Compared with the semiconductor business investment in equipment, this amount is just a very small scale.

The main exit of the domestic LED lighting enterprises in the next three years(three)

3. High reliability and intelligent creative are two main lines of the future design of LED products.
LED application market is a high degree of refinement, a wide range of future product trends, and also ever-changing, but the original aim never change. LED technology characteristics determine the future direction of the LED products.

Whether compared with the traditional lighting technologies or the further  laser lighting and display technology, domestic LED lighting, the most fundamental features,  is its high reliability and intelligent control.

domestic LED lighting

Due to technical immaturity, a few years ago, a number of LED application products appear in the practical application of a lot of reliability issues, such as short life, the light fades serious job insecurity, which in a certain extent, affected the LED products overall reputation. High reliability is not just a life to reach a certain standard, it includes the consistency and stability of the product. Reliability requirements, special lighting, general lighting, LED chips with high reliability, high stability advantages in packaging or assembly areas have been greatly reduced. Here, thermal management is a basic and important issue.

The biggest advantage of LED technology is that it can achieve intelligent control. As semiconductor devices, LED can  intelligently adjust the light intensity, change the spectrum, and even change the lighting pattern. These advantages can not be realized by the traditional lighting. That LED’s intelligent control let LED easily integrate with other technologies and formulate of new creative products. For example, one of the U.S. government project is heavily subsidized to use the LED light for indoor or short-range communication. Another example, domestic LED lighting products and solar, infrared sensors, microwave measurement devices were assembled together, they can achieve a series of unexpected and unique application.

Intelligent control of LED-based creative products for the future of home lighting market is the key to success of the competition. LED lights can not only be seen as a substitute for traditional energy-saving lamps. LED brings not only a new round of revolution, but also a new light culture.

Whether industrial lighting, commercial lighting, home lighting, or display or backlight, intelligent creativity is extremely important concept. That is also the key for LED application products market

 

The main exit of the domestic LED lighting enterprises in the next three years(two)

1. LED industry follow the laws of the market for the semiconductor industry.

As we all know, LED has the advantages of long life, intelligence and other traditional lighting alternatives because its high luminous efficiency(energy saving). Therefore, a considerable number of LED manufacturers are naturally emulate the operation of the operating model of the domestic LED lighting. However, this is fundamentally wrong with that. LED is a semiconductor technology. LED industry should follow the mode of operation of the semiconductor industry and market discipline.

domestic LED lighting

In the LED application products, both from the point of view the performance determinants or cost factors, internal tiny LED lights chips account for more than 60%  of the entire product. Upstream chip processing class IC technology by the semiconductor industry, with the characteristics of high automation, high consistency, high integration, high research and development costs, low processing cost, low processing costs. This feature is significantly different with traditional lighting.

LED industry has a significant middle part-packaging components, package links basically using standard semiconductor packaging processes, such as SMT, welding. Midstream package standardization which is essential for downstream application diversification.

In detail, unlike traditional lighting, domestic LED lighting belongs to the filed of semiconductors, technology-intensive, the design and processing of separable, the middle and upper reaches of the industrial chain standardization and other characteristics. So, in the semiconductor industry, the prevalence of large-scale production and the production process is relatively standardized chip and package-generation plant, design company can be out of phase with the dominant production foundries, higher costs of product design, technology updates soon, and the product the generation of processing costs are relatively low.

For the domestic LED lighting application manufacturers, the midstream LED package standardization of components makes key is how competitive differentiation, personalized to design, how to do, “I have no people, there I am.” So, according to the company’s own resources, how to find accurate market segments, and how to tap the potential market opportunities, how solid the existing market share and how creative open new markets for mission-critical market sector. This requires that the market must have extensive technical background, because the design of the applications involves a considerable number of technical areas, such as mechanical, thermal management, electronic control, semiconductor, optical performance, and even extends to advertising creative, light and shadow, Psychology and other fields.