In order to increase the utilization rate of indoor LED lighting product, in addition to public institutions, civil facilities should also strengthen the import of the LED technology. Earlier, a number of measures have been taken by South Korea Government to push such process forward. Mr. Jeong Hyun Jeong (PR minister of KLEDA) “It is very hard for ordinary people to afford such expensive products. Besides, lamps are not as important as other furniture. Most of buyers would not purchase expensive fixtures to save a little electricity.
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This time, the Seoul City Government and KLEDA took into account the quality consciousness of their people. Jeong said: “We held several introduction meetings, providing free five-year warranty and other attractive after-sales service. We received great and positive response, which is a good thing for us, means some high-quality indoor LED lighting products still can get the attention of consumers, regardless of their expensive selling prices.” It is said that KLEDA has received a lot of LED-related replacement requirements from ordinary families. Jeong also introduced that: “Many citizens passed their opinions and expectations to us. They expected LED lighting technology not only to be used in public places, like underground parking lots, shopping centers, but also could be used indoors.”
During this importing process, the previous obstacle – expensive selling price problem has also been solved. Through the cooperation with KLEDA and other LED enterprises, the average price of LED lighting fixtures reduced from 100,000 won to 50,000won. “Free installation, charge the saved electricity.” This advanced strategy is a key point to the promotion of indoor LED lighting products. Due to the unit price decline of LED lamps, the refund period based on ”paid by saved electricity ” will be shortened.
In accordance with the introduction of KLEDA, an apartment in Busan replaced 300 pieces fluorescent tubes used in their underground parking lot with LED lamps one year ago, leading to a monthly-electricity saving of 7.5 million won. The importation of each led tunnel light lamp cost them 161,000 won, in which 48.3 million won coming from the replacement cost. Taking this into account, the free import strategy has significant meanings.