In addition to traditional lighting companies and smart lighting companies, smart home brands also frequently appear in the smart lighting field, such as Oribo, Lumi, and so on. The reason why smart home brands continue to penetrate the field of smart lighting is not without reason.
First, smart lighting is an important part of smart homes, and smart home brands can’t miss it. Nowadays, consumers’ acceptance of smart homes continues to increase, and the development trend of smart homes is improving, smart lighting is an important part of smart homes. Naturally, smart home brands will not give up this field. According to data from the China Smart Home Industry Alliance (CSHIA), smart lighting occupies a large market share in smart homes, reaching 16%, second only to home security. In this context, it is only natural for smart home brands to continue to make efforts in the field of smart lighting.
Second, the smart lighting products launched by smart home brands are easier to interconnect with other products of their own. Previously, with the influx of players from all walks of life into the smart home field, the brands and types of smart home products are also increasing. However, due to the different brands, it is difficult for smart home products of different brands to be interconnected. The home experience is also limited and incomplete.
Nowadays, more and more smart home brands are developing in the direction of whole-house intelligence in order to bring consumers a smarter and more comfortable smart home experience. The smart lighting products launched by the smart home brand are more closely connected with other smart home products of the brand, and it is easier to realize the linkage and interaction of the equipment. The stability and intelligence can be higher, and the user’s smart home experience can also be improved promote.
Third, smart home brands are continuing to improve the matrix of smart lighting products to meet the diverse smart lighting needs of users. Due to differences in user room types and habits, their requirements for smart lighting products are also different. Therefore, smart home brands are constantly improving the matrix of smart lighting products. For example, in the field of smart lighting alone, Oribo has launched a variety of smart lighting products. It is understood that Oribo has launched 8 categories, a total of 150 smart lighting products, and has successfully become the industry’s first in the subdivision track of “smart aimless lights”.